as a freelance designer and art director for zweipro agency, i contributed to an innovative project aimed at enhancing energy efficiency in the energy-intensive industries of steel, aluminum, and glass production. the project involved creating an interactive and augmented reality-enhanced website for peiler, a company specializing in recuperator technology for energy recovery in blast furnaces.

the new website showcases peiler's products and solutions for industrial efficiency, emphasizing the aesthetic and functional design of their lyre-shaped recuperators. through animated graphics and 3D visuals, the site vividly illustrates the technology's functionality. augmented reality features allow users to virtually place the recuperators in a room, highlighting their abstract form and substantial size, making the otherwise invisible technology's impact tangible and aesthetically appealing.