designprojects
explore a portfolio where corporate design meets seamless user experiences. from crafting iconic logos to shaping intuitive interfaces, my projects blend creativity and functionality, ensuring your brand not only stands out visually but engages users effectively.
Das Projekt
rebranding | concept
inclusive design for visually impaired people in the context of crafts. the aim was to analyze and redesign hornbach's existing branding to enable all people to perceive the design on an equal footing. in the process, accessibility becomes the central design factor for creating an inclusive brand experience.
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Plantisy
branding | packaging | website
from branding to packaging to the website, we shaped the project in its entirety. our goal was to create an aesthetic brand identity that authentically represents plantisy's values and products.
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UNDUNDUND
branding
we developed a modular furniture system for which a diverse and fun corporate design was created. the branding was based on the footprint of the furniture, with flexible shapes in the logo system and colorful key visuals to a colorful pos.
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MARTIN Maschinenbau
rebranding | freelance project
as a freelancer at the design office zweipro in düsseldorf, i was significantly involved in the relaunch of the martin brand presence. the main focus was on adapting the website to the latest innovations of the manufacturer of woodworking machines and, for example, optimizing the experience for customers by means of a machine configurator.
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MARTIN Machine Configurator
webdesign | freelance project
woodworking machines are not only a large investment, but also an emotional product with which a carpenter works every day - comparable to automobiles. in order to explain the complex machines of the martin brand in a comprehensible way and to optimize the experience for customers even before the purchase, zweipro conceptualized, designed, and supported the technical implementation of a configurator.
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MARTIN ConnectControl
interface design | freelance project
the new control concept of the martin brand is a unique innovation for woodworking machines. the machine can be accessed from any location via an ipad pro. i was involved in the interface design - which won a german design award - for this control system at zweipro
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Urban Outdoor Aid
branding concept
the solution to the extreme winter conditions for homeless people lies in the trend of urban outdoor fashion. urban outdoor aid (uoa) is a non-profit online store. uoa leverages the expertise of the homeless, creates awareness through interactive content on the website, and relies on an unconventional design to stand out from traditional fashion labels.
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hej:pure
webdesign | freelance project
this new fragrance from the house of mäurer&wirtz (4711 - echt kölnisch wasser) required a web presence that would appeal to a young target group that identifies with sustainability issues. project of zweipro.
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Coca Cola European Partners
advertising concept
for the gwa junior agency competition, we developed a campaign with coca cola european partners and won the bronze award. our solution called 'team vielfalt' ('team diversity') consists of a cooperation between kiosk owners and ccep to preserve the kiosk culture and at the same time promote the diversity of ccep's products.
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